Meaning of blogger (what is it, concept and definition)

What is Blogger:

A blogger or blogger is a person who has a blog and creates content on a regular basis, either on a topic of public or private interest, and whose purpose may be commercial or personal.

Being a blogger does not require experience as a journalist, writer or programmer. Anyone can have a blog on the multiple free platforms that exist.

What is desirable in any case (especially if the goal is to monetize the blog), is that it is content that is useful, interesting, well written and published frequently.

In the digital world, many bloggers have become a reference in their areas of interest, which are usually very specific (economics, science, digital marketing, SEO, etc.).

On the other hand, Blogger is also the name of a blogging platform created in 1999 by the company Pyra Labs, which at the time offered something new: the possibility for users to have and manage their own virtual blog, without having to have knowledge programming.

From there the terms blog and blogger were coined, which are used today.

In 2003, the Blogger service was acquired by Google, a company that has added updates and greater functionalities to this service, to face the multiple options that the network now offers for publishing content.

Blogger Features

Once the user has access to the Blogger services, he can create and personalize his own blog according to the features it offers, among which the following stand out:

• Use of custom domains: the blogger can choose to use a domain that ends at blogguer.com or use their own to where their content will be redirected. Post editor: is where the user writes the content (also called posts or post), and adds the images and tags ( tags ), which serve to help index the information in Google, in case the blog is public. It also allows you to schedule the entries to be published on a certain date. Template Design: they are predefined schemes that serve to organize the content. They have an aesthetic purpose, but also usability, that is, they help make the content easy to order and read. The basic templates are usually free, the most complex (which allow modifications) are paid.Publication of tickets directly from the platform, email, instant messaging system and mobile devices, in this case, through official applications. Google Analytics, which allows access to web analytics data (traffic, bounce rate, conversion rate, etc.). It is very useful for blogs for commercial purposes. Integration with Google Adsense and Amazon, which allows monetization of content through ads from the blog. Possibility of integrating blog content into your own applications, either through third-party developments or with Blogger resources.

Although today there are other free blogging platforms, Blogger is characterized for having been one of the first in the digital world and for having popularized the terms linked to the creation of virtual blogs, such as blogger and blogosphere.

See also: Blog